Sales and marketing of a brand works hand in hand. Selling is believed to be the end point of any marketing strategy. While marketing includes a range of activities to meet the needs of clients and derive appropriate value for it, sales involve the human aspect of the interaction. It is important to understand the difference between the two and utilize the tools and techniques of each to reap the maximum benefits for an organization. It forms an integral department of any entity and as part of the profit making team; a professional has to be well equipped with the skill set required in this tough industry. We help you meet the challenges of this competitive market by providing you the necessary training and know-how to excel on the job.
Understanding the various philosophies of marketing and sales
Understanding sale processes and sale cycles
Realizing the challenges and pitfalls involved
Managing time and keeping a positive attitude
Managing and organizing the sales team by measuring, evaluating and motivating them
Being an ace lead generator, presenter and negotiator
Generating Leads through online and offline means
Technique of qualifying the client
Sales interview and presentation skills
Sales proposal and negotiation skills
Closing sale
Account maintenance and management